MSIG brand

MSIG Brand

The brandmark symbolises the corporate philosophy of Mitsui Sumitomo Insurance and represents the endeavour of the Group: to achieve dynamic growth and become one of the leading companies while preserving unshakable reliability. 

The blue symbolises a tradition of trust and quality service, whilst the red, like the crest of a wave, is uplifting, and conveys the promise of growth in its ever-increasing upward sweep.